Sweet Treats And Good Eats

Welcome to Dairy Way, the go-to ice cream stand and local favorite in Black River Falls, WI, since 1965. Known for our nostalgic charm and service with a smile, we proudly serve classic cones, creamy shakes, rich malts, sundaes, and more—all made to order and served fresh. Our story is rooted in local tradition. The current owner began working at Dairy Way as a teenager, fell in love with the business, and later purchased it—keeping the legacy alive for future generations. Today, we're not just serving ice cream—we're serving memories. From juicy burgers and crispy fries to hand-spun malts and flavorful sundaes, there’s something for everyone at Dairy Way. We’re always exploring new menu ideas and welcome your flavor suggestions—this stand has always been built by the community, for the community. We’d love to invite you to stop by and enjoy a treat that’s stood the test of time. Call us at 715-284-2867 or swing by today—we're here to make your day a little sweeter.